01 / 05 · Getting started
Set up your own LinkedIn advertising
Your LinkedIn Page, your ad account, your card — Mmedia only receives two roles, which you can remove at any time. This guide covers the four steps. If you already have a company Page and a Campaign Manager account, half of it is already done.
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Why you set it up yourself
The ads run in your company’s name
LinkedIn ads appear as posts from a company Page. That Page carries your name, your followers and your history, so it belongs in your hands from the start.
Your card never touches us
The card sits in your own ad account, and LinkedIn charges it directly. We never see the card details.
The leads stay with you
People who fill in a lead form are stored in your ad account. You download them from Campaign Manager, or connect a CRM that LinkedIn supports directly. They do not yet flow into the Mmedia portal automatically.
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The four steps
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01
Company Page (skip if you have one)
Using your own LinkedIn profile, create a Page for the business: real company name, logo, a short description and your website link. A few normal posts before advertising help the ads look like they come from a real business.
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02
Ad account in Campaign Manager
Open Campaign Manager with the same profile and create an ad account. Choose the currency carefully, because it cannot be changed later, and link the account to your company Page.
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03
Add your card
Add a payment card in the ad account’s billing centre. Ad spend is charged by LinkedIn to that card. Mmedia charges its own service fee separately and never takes a percentage of spend.
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04
Give Mmedia two roles (5 min)
We send you the LinkedIn member to add. In Campaign Manager, give that member the Account Manager role on your ad account, so we can build and run the campaigns. On your company Page, give the same member the Sponsored Content Poster role, so the ads can run in the Page’s name. Removing either role ends our access to it, and the account stays exactly as it is.
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Quick answers
Do I ever give Mmedia my card details?
Never. You add the card yourself, and ad spend goes from your card to LinkedIn.
Can Mmedia see or use my personal profile?
No. The two roles reach only your ad account and your company Page. Your profile, connections and messages have nothing to do with us.
Is there a minimum budget?
Mmedia sets none, but LinkedIn sets a minimum daily budget for each campaign. If a budget is too small to produce useful data, we say so before anything goes live.
What if I get stuck on any screen?
Send a screenshot to contact@mmedia.biz and we will point you to the right button.
